Cookie Policy
Which cookies we use, why, and how to accept, reject or withdraw consent at any time.
Last updated 8 October 2026
This Cookie Policy explains how Instacertify Labs Private Limited ("Instacertify", "we", "us") uses cookies and similar technologies on instacertify.com, how we ask for your consent, and how you can change your mind at any time. It should be read together with our Privacy Policy.
1. What cookies are
Cookies are small text files that a website stores in your browser. Similar technologies, such as your browser's local storage and session storage, work in the same way. In this policy "cookies" covers all of them.
2. How we ask for your consent
- On your first visit we show a cookie notice in English and Hindi. No optional cookies are set until you make a choice.
- "Accept all" and "Reject non-essential" are equally easy to choose. You can also pick individual categories under "Choose cookies".
- Only strictly necessary cookies are used without consent, because the website cannot work properly without them.
- We remember your choice for 12 months. We ask again after that, or sooner if this policy changes in a meaningful way.
3. Categories of cookies we use
- Strictly necessary – remember your cookie choice and keep the site and enquiry forms secure. Always on.
- Preferences – remember things like whether you have already sent an enquiry or closed a pop-up, so we do not ask again.
- Analytics – help us understand which pages are useful and which campaign brought you to us, using aggregated statistics.
- Marketing – only used if we run advertising campaigns, to measure whether our adverts lead to enquiries. We do not sell your data.
The complete, up-to-date list of every cookie, its purpose, provider and duration is shown in the table below. It is generated from the same settings that control the cookie notice, so it always matches what the website actually does.
4. Changing or withdrawing consent
You can withdraw consent as easily as you gave it. Click Cookie settings in the footer of any page, or use the button below, and switch categories off. When you switch a category off we delete its cookies from your browser straight away. Withdrawing consent does not affect processing that took place before you withdrew it.
You can also block or delete cookies in your browser settings, but some parts of the site, such as enquiry forms, may then not work as expected.
5. Records of your consent
To show that we respect your choices, as required by the Digital Personal Data Protection Act, 2023 (DPDP Act) and the GDPR, we keep a record each time you give, change or withdraw consent. The record holds a random consent ID, your choices, the policy version, the date and time, the page you were on, the language, your IP address and your browser type. We use it only to prove your choice if it is ever questioned, for example by you or a regulator, and to detect misuse of the consent service. Consent records, including the IP address, are deleted automatically after 24 months.
6. Enquiry forms
When you submit an enquiry form we ask for your explicit consent to contact you about that enquiry. Receiving regulatory updates and marketing is a separate, optional choice. We use the details you give us only for these purposes and keep them in line with our Privacy Policy, after which they are anonymised. When you submit a form we also record your IP address and browser type, to block spam and fraudulent submissions and as a record of when and from where you gave consent. The IP address is deleted automatically after 180 days.
7. Your rights
Under the DPDP Act you have the right to information about how your personal data is processed, to correct, complete, update and erase it, to withdraw consent, to nominate another person to exercise your rights, and to grievance redressal. If you are in the EU or UK, the GDPR also gives you rights of access, rectification, erasure, restriction, objection and data portability. To use any of these rights, contact our Grievance Officer using the details below. If you are not satisfied with our response, you may complain to the Data Protection Board of India or, in the EU/UK, to your local data protection authority.
8. Changes to this policy
When we add new cookies or change how we use them, we update this page and the cookie table. If the change affects the choices you made, we ask for your consent again.
Cookies on this website
Policy version 2026-10 · consent is kept for 12 months
Strictly necessaryAlways on
Needed for the site to work and to remember your cookie choice. These cannot be switched off.
| Name | Purpose | Provider | Type | Expires |
|---|---|---|---|---|
| ic_consent | Stores your cookie choices and an anonymous consent ID so we can honour and prove them. | instacertify.com | Cookie | 12 months |
PreferencesNeeds your consent
Remember small choices across visits, such as not showing the enquiry pop-up again after you close it.
| Name | Purpose | Provider | Type | Expires |
|---|---|---|---|---|
| ic_popup_dismissed | Remembers that you closed the enquiry pop-up. | instacertify.com | Local storage | 7 days |
| ic_lead_sent | Stops the pop-up asking again after you have sent us an enquiry. | instacertify.com | Local storage | 30 days |
| ic_fee_scale | Remembers your business size in the BIS fee finder, so you are not asked for your details again. | instacertify.com | Local storage | 30 days |
AnalyticsNeeds your consent
Help us understand which pages are useful and where visitors come from, so we can improve the site. Reports are aggregated.
| Name | Purpose | Provider | Type | Expires |
|---|---|---|---|---|
| utm_source, utm_medium, utm_campaign, utm_term, gclid, first_referrer | Remembers which campaign, ad or website brought you here, sent with your enquiry. | instacertify.com | Session storage | Until you close the tab |
| _ga | Distinguishes visitors for usage statistics. | Google Analytics | Cookie | 13 months |
| _ga_* | Keeps the state of your visit for usage statistics. | Google Analytics | Cookie | 13 months |
| _clck | Recognises the browser across visits so heatmaps and anonymised session replays can be grouped. | Microsoft Clarity | Cookie | 12 months |
| _clsk | Joins the pages of one visit into a single session replay. | Microsoft Clarity | Cookie | 1 day |
| CLID, MUID, ANONCHK, SM | Set by Microsoft on its own domains to recognise the browser across sites that use Clarity. | Microsoft (clarity.ms, bing.com) | Cookie | Up to 12 months |
MarketingNeeds your consent
Measure whether our ads on Google lead to enquiries. We do not sell your data.
| Name | Purpose | Provider | Type | Expires |
|---|---|---|---|---|
| _gcl_au | Links an ad click to a later enquiry (conversion measurement). | Google Ads | Cookie | 90 days |
Grievance Officer
Grievance Officer, Instacertify Labs Private Limited, A-34, Sector 63A, Noida, Uttar Pradesh 201301, India
Email: contact@instacertify.com · Phone: +91 99991 18039
We acknowledge requests promptly and aim to resolve them within 30 days.
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